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Distracted Shoppers Buy More When There's Some Negative Info
Established wisdom is that you should only talk about how awesome your product is. But a new study finds that shoppers in distracted settings tend to buy more when products are marketed with a touch of...
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How Nasty Is Your Bottled Water?
Does your bottled water taste funny? It’s not just that it’s probably only tapwater. Environmental Working Group rated 173 brands of bottled water based on their sourcing information, purification,...
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Fat Gets You High
A new study finds that eating fatty foods triggers the release of endocannabinoids in the body, which are marijuana-like chemicals. And the feeling they give you makes you want to continue eating more...
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Study: People Love Their Cars Because They're Lonely
Why do people love their cars? Like really really love love LOVE their cars? More so than any other possession, cars arouse deep emotions in their owners. A study in the Journal of Consumer Research...
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Study: Fancy Cars Make Us Happy, Briefly
In an amazing breakthrough for both Science and the study of consumer behavior, researchers have determined that the pleasures of having an expensive car is fleeting and quickly replaced by thinking...
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Study: After 25, After Every Hour Of TV Watched, Lifespan Drops By 22 Minutes
Your mom was right. Watching TV is killing you, albeit indirectly. A new study found an association between people watching loads of TV and living shorter lives. So, it’s one of those...
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Science Tells You How To Book So You Avoid Airport Delays And Missed Flights
Harvard and MIT scientists have used statistical modeling techniques and figured out what are the best things you can do to avoid airport delays and missed connections. Using their fancy brain science,...
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America's Top 10 Most Mustache-Friendly Cities
The American Mustache Institute, a real organization, has published the results of a two-year study based on empirical research into which cities are the most appealing to those who choose to sport...
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Most Americans Giving Black Friday The Cold Shoulder
Despite all the hype and hoopla and multi-page spreads, most Americans are planning on doing absolutely no shopping at all on Black Friday, according to a new survey. A Harris Interactive survey found...
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Study: Painkiller Could Be Liver Killer
Over-the-counter painkillers seem harmless enough, but like any drug, they can cause plenty of pain of their own if overused. According to a study, popping too much acetaminophen over an extended...
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Study: One Third Of Americans Have Debt In Collections
(Morgan)Sometimes debt isn’t so bad, and sometimes it is, but one thing is clear: 80% of Americans owe someone, somewhere, some money. It might be a mortgage or student loan, or a five-year-old fee...
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Parents Calling To Make Sure Their Kids Aren’t Driving While Distracted Are...
(Enokson)Teens and driving are already a combination that makes many an adult quake in fear. Throw cell phones into the mix, and parents (and the rest of us who have to share the road) get downright...
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Study: Most Corporate “Best-Of” Awards Pretty Much As Meaningless As You Thought
(Patrick) We’ve all been there: some company you really hate runs an ad singing praises about all the awards they’ve gotten claiming they’re “number one!” in something. You frown at the TV, thinking,...
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Study: Over 17,000 Kids Have Been Hurt By Laundry Detergent Pods
(Orlando Sentinel) Dissolving detergent pods, introduced in 2012, are convenient and popular. They’re also extremely dangerous to the young children to whom they look like delicious squishy treats. And...
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Tinder Gets Ad Money From Gillette Without Actually Displaying Ads
(matthrono)You might be hard pressed to find a dude with a clean-shave face these days, so it might come as no surprise that razor companies are interested in whether or not beards, stubble and other...
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Study Shows The Obvious: Amazon Prime Members Spend More On Amazon
(Stephen Woods)It should be obvious to anyone with a basic understanding of how shopping works that Amazon.com customers who have a subscription to the company’s Prime service probably spend a lot more...
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Do We Choose Which Products We Like Based On How Easy They Are To Pick Up?
(Ninja M.)How hard do you look at products before you grab them? While we’re usually not thinking, “oooh that looks nice and grabbable, I’m going to buy it,” one researchers says that how easy objects...
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Virginia’s Got The Fastest Broadband In The U.S., But South Korea’s Still The...
Akamai’s top 10 worldwide best average internet connection speeds for the end of 2014. It’s that time again! Internet company Akamai keeps a sharp eye on the state of broadband at home and abroad, and...
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Self-Driving Cars: Fewer Accidents, But More Motion Sickness
(Neal Fowler) Cars increasingly drive themselves. If tech companies have their way, then entirely autonomous vehicles will be the future as soon as possible. But that future isn’t exactly primed to be...
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Study: Consumers Give Up Data In Exchange For Discounts Because They Figure...
(Byron Chin)You’re shopping at a store you’ve never been to before. They offer to sign you up for a loyalty card. You know it’s going to create endless postal and electronic spam for you if you accept,...
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